WHERE THE PASSION IS BUILT
The Cassino Plant
Come with us inside the Cassino Plant, where Giulia and Stelvio are built, learn more about how we create these cars and get to know the people involved in this process.
Ep. 1 – Introduction
Driving an Alfa Romeo is an unmatchable experience. But where does that emotion come from? Come with us inside the Cassino Plant, where Giulia and Stelvio are built, and meet the people who put their passion into creating our high-quality cars every day.
Ep. 2 – Robots and automated processes
How can we craft such lightweight bodywork for Giulia and Stelvio? By using automated processes and advanced robots that can handle high-quality materials like aluminium and high-strength steel.
Ep. 3 - The Biolake
At the Cassino Plant, our people actively cooperate with nature, to make the facility sustainable and to protect the biodiversity of the area, thanks to the biolake: an artificial basin that naturally filter all the water used in the production process, with the aid of the vegetal species that live around and in it.
Ep. 4 - System Efficiency
The advanced machinery in our Cassino Plant allows us to carry out delicate operations, like the cataphoresis and the spraying of the layers of paint, sensibly reducing our environmental footprint.
The Pomigliano Plant
Join us on a tour at the Pomigliano Plant, where the new Tonale Hybrid is created. A journey through passion and innovation to discover the first chapter of a new era.
Ep. 1 - Welcome to Pomigliano
Discover how the processes of the Pomigliano Plant were innovated in terms of technology and sustainability to produce the new Tonale Hybrid: the car that marks the beginning of a new era for Alfa Romeo. Join us on a journey to meet the people who make all of this possible with passion, dedication and experience.
Ep.2 - Hybrid Assembly Chain
The assembly chain of the Pomigliano Plant has been completely renovated. The most crucial aspect we worked on was to create the best work environment for our employees. Then, we followed three main principles: people training, digitization, and dynamic testing of all our cars.