Brussels Motor Show 2026: a bold glimpse into Alfa Romeo’s future

At the 102nd Brussels Motor Show, Alfa Romeo is presenting a range of exceptional models – a lineup that tells a story of timeless design, cutting-edge technology, and outstanding driving dynamics. Until 18 January, Hall 5 will shine with pure Italian sportiness: a perfect fusion of legendary tradition and forward-looking vision that never fails to impress.

On opening day, Alfa Romeo has unveiled the Giulia Quadrifoglio Luna Rossa – the first result of its partnership with one of the world’s most iconic Italian brands. This model offers a glimpse into a new era of innovation, designed to express the Biscione’s identity even more intensely and to kick off a year filled with passion and adrenaline. Limited to just 10 units, the car is a true jewel of aerodynamic efficiency, boasting a spectacular dual-profile rear wing inspired by the foils of the Luna Rossa boat. Under the bonnet pulses the powerful twin-turbo 520-hp 2.9-litre V6 – paired with mechanical self-locking differential – while the standout feature of the bodywork is its iridescent two-tone livery, recalling the colours of the Luna Rossa hull.

In Brussels, the spotlight is also on the Junior Sport Speciale, the limited-edition Stelvio Quadrifoglio Collezione, and the new Tonale, which is making its debut in the Belgian market just a few months after its international launch in Pisa. During the event, Alfa Romeo is also presenting the BOTTEGAFUORISERIE hub of automotive excellence – an initiative that brings together the tradition and innovation of Alfa Romeo and Maserati to write the next chapter in their history of boldness and authenticity. The project will come to life through customized vehicles, restorations, immersive experiences, research, and performance development.