The "Giulia GTA" project was designed to celebrate Alfa Romeos' 100th anniversary together with lovers of Italian style, performance, design and "know-how". That's why the brand also offers a unique level of customization, in addition to the highest expression of Alfa Romeo driving pleasure. For the aesthetic experience to match its technical counterpart, the Centro Stile Alfa Romeo has developed dedicated liveries for the Giulia GTA and GTAm, recalling Alfa Romeo's unique history.


History and creativity available to the customer


These liveries have been analyzed and appropriately reinterpreted from motorsports' legends such as the 1750 GTAm and the 2000 GTAm, winners of the 1970 and 1971's European Touring Car Championship respectively, and the 1965-1968's GTA 1300 Junior.

Starting today, a dedicated online configurator available at Giulia GTA’s website allows the customers to view the various possible combinations on Giulia GTA and GTAm.


The value of a unique customer experience


The same exclusivity found in the Giulia GTA and Giulia GTAm will also be found in the dedicated customer experience, designed to treat the 500 lucky owners with a unique interaction, 100% Alfa Romeo. There will be a dedicated sales process, with a Brand ambassador product specialist following up each customer from order to delivery.

The purchase also includes a personalized experience package, with a Bell helmet in special GTA livery, a tailor-made Goodwool car cover to keep their GTA or GTAm safe in the garage, and a specific driving course devised by the Alfa Romeo Driving Academy. The GTAm will also ship with full Alpinestars racing apparel (suit, gloves and shoes), available on request with the GTA. 

If you wish to be contacted with information on the GTA, please provide your details in the dedicated request form at Customer care is also available on the Alfa Top Care toll-free number, on 0080025324200.