Who is Giorgio?
The year is 2013. Giorgio is the platform on which Alfa Romeo’s next generation would be built. The romantics think it could be a tribute to Tazio Giorgio Nuvolari. Others imagine a personal choice by Marchionne. The secret has never been explained. What transpired was that Giorgio would have a rear-wheel and four-wheel drive, and that his goals were shockingly ambitious. To do so, the planners and designers involved were asked to set aside old rules and habits, to think outside the box and to "believe, dream and create."
The launch of the Giulia in the new Alfa Romeo Museum
The new Giulia was finally revealed to the world on June 24, 2015: on the brand's 105th birthday. To the notes of Puccini's "Nessun dorma", maestro Andrea Bocelli welcomed Giulia in the rooms of the renovated Museo Storico Alfa Romeo in Arese, where past and future collide.
Stelvio: the first Alfa Romeo which is also an SUV
The Giorgio platform was not created only for Giulia. The time had also come for Alfa Romeo to prove itself in the Utility Vehicles segment, the most dynamic and innovative area of all. And so, in February 2017 Stelvio made its debut: the first SUV in the history of the Brand. This had been no simple challenge: to make an Alfa capable of driving with agility on snow and dirt roads, without losing anything in terms of performance, handling and road holding. In other words: a SUV that can be driven like a sports sedan.
The most award-winning Alfa Romeo models ever
Over the last five years, Giulia and Stelvio have become the most frequently awarded Alfa Romeo cars ever: 170 international titles - awarded by specialized newspapers and generalist media, voted by juries of experts or directly by customers, dedicated to both innovation and style.
Alfa Romeo returns to the Nürburgring
Two months after its presentation in 2015, Giulia Quadrifoglio takes on the Nürburgring track. 7 minutes and 32 seconds later the stopwatch has incredible news: seven seconds below the previous record set in 2015. Just over a year after this, Stelvio does even better: at the end of its lap the stopwatch stops 8 seconds below the previous category record.